Caldera

Caldera provides rollup-as-a-service solutions to simplify blockchain scalability in the web3 space; I contributed by creating diverse design assets, including social media, print materials, and the Metalayer UI. During my time with Caldera, I created and managed all their social media and blog creatives. This included static designs, infographics, graphic and meme-based videos, and GIFs to engage and grow their audience through the main and regional accounts. I also designed promotional print materials that effectively represented the brand during events and collaborations. Additionally, I developed the webpage for Metalayer, ensuring a visually cohesive and user-friendly interface.